Using Email to Help Sell Your Property

Hello, how are you?

I hope your posters are finished and you are putting them up everywhere to promote your property. Remember to place your adverts in the local papers too - you will get a response.

Last week I said I’d talk to you about using email as a marketing tool to help sell your property. It’s easier than you think. Everyone who uses email has email addresses from somewhere. It could be friends, work colleagues, businesses, networking contacts - there are hundreds of sources.

So here’s the plan. Why not email them all with your property details? You can do this several ways. If you have a website, that’s the easiest way, because all you need to do is send a short message and include the link for them to click on. Or, you can produce a pdf file of your property details – just use your poster. If it’s not possible to do either of these, then don’t worry. Just send the description in the main body of the email plus a few photographs.

I designed a website, so it was easy for me. But – I really wanted everyone not only to read the email and click on the site, but also to circulate my email to all their friends too. So I offered the incentive of a financial reward. This would be paid in cash to anyone who sent me the lead that led to the final sale. Wow – that certainly worked!

The other thing to try is internet forums. Go on them and when you can, add your property details. You never know where these will end up and who will look at them – you’ve nothing to lose and everything to gain. You will be surprised how many people get to know about your property like this and it costs virtually nothing.

So, use email to the maximum and see what happens!

I still have more ideas, so until next week, relax, stay focused on that “Sold” sign and remember - don’t ever give up.

Best wishes as always
Jackie
http://www.cyprusbuyingguide.com